Countering Russian Information Operations in the Age of Social Media | Council on Foreign Relations
To combat the particular challenge of how human psychology is exploited by social media disinformation, governments’ responses should be as interesting as the fake news they are countering. Simple explanations that a particular piece of news is false are not sufficient to engage target audiences. Countermeasures should focus not on fact-checking but on the deceit—emphasizing that people were conned—and, like the original disinformation, should appeal to readers’ emotions rather than their rationality, in order to be effective.
Russian information operations pose a difficult but not insurmountable challenge to targeted governments. But countermeasures should be flexible and adaptable: any success in countering Moscow’s operations will invariably cause the Kremlin to deploy new capabilities. If defenders are not prepared to be alert and agile, they will once more be taken by surprise.
maintenant il faut s’attendre aux gros titres « il clique sur un fake news russe et perd ses dents »